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Youths in Canada use Reality TV Game Approach to Help Teach Road Safety
November 29, 2004
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VANCOUVER, British Columbia -- In a nod to reality show entertainment, the Youth CounterAttack / RoadSense Society of BC is tailoring its Regional Road Safety Event to youth by planning plenty of activities parlayed from such shows as the Amazing Race and Speaker's Corner.
The all-day event draws nearly 100 high school students from more than 20 schools in the Lower Mainland to Templeton Secondary to share concerns about road safety among young drivers. Among this year's activities is the "Impaired Olympics" where students will be put through a series of events using drunk vision goggles to simulate being intoxicated. In an Amazing Race-esque event, students -- like their TV counterparts -- race against time to gain as many points as possible and move quickly from task to task. A version of CityTV's popular Speaker's Corner will also have students scrambling to work out a road safety skit with one minute in front of a camera to perform it....
"The goal of the day is for students to have a greater awareness of road safety issues and to be able to replicate them in their community and school," says Amy Rosychuk, Board Member for C.A.R.S. BC. "Giving youth these tools is the best form of defense that we have to reduce car crashes on BC's roads."
The peer-to-peer nature of the event is evident throughout the activities. Instead of a keynote speaker, a series of road safety public service announcements produced by students from the Summer Visions program, a partnership between Pacific Cinematheque, Dream Big Productions and Autoplan brokers, will be shown.
"When you look at the content generated from the public service announcements, it gives you pause for thought on the significant efforts and talents of these students in conveying important road safety messages to their peers," says David Chambers of Chambers Olson Insurance Ltd.
About C.A.R.S. BC The Youth CounterAttack / RoadSense Society of BC (C.A.R.S. BC) serves to unite students, parents, and schools in a province-wide effort to reduce deaths and injuries in car crashes among youth. For more information, visit: http://www.carsbc.org
Source: CNW Telbec
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